Supporters Direct has a dedicated group of staff working with groups across the UK and Europe. Their biographies can be found below.


Ashley is the Chairman of the Pompey Supporters’ Trust and a Board Director of Portsmouth Football Club, the largest community owned club in the country. He is also a Trustee of Pompey in the Community and was a member of the Government Expert Working Group on Supporter Ownership and Engagement Continue reading

Deborah Dilworth

Deborah joins the Supporters Direct team having recently graduated from the University of Liverpool Football Industries MBA. She has experience across several sectors within the football industry including education, media, sales and coaching and has gained experience working internationally. Deborah is an avid Preston North End fan but is a lover of all football and enjoys going to various games abroad too. Continue reading

Andrew Jenkin (2)

Andrew is Head of SD Scotland and has worked for the organisation since 2012 as Project Manager. He is passionate about using sport, particularly football, for social and community development and in 2011 established the charity Africa on the Ball. He is currently studying part-time for an MSc in Sport Management from the University of Stirling, having previously gained a BA in Journalism. On top of his work with Scottish supporters trusts, he is working with Sandlanders to promote good governance, strong club structures and supporter interests. Continue reading

Jacqui Forster joined Supporters Direct in 2003, and is currently Head of Casework & Constitutional Affairs, providing support to trust secretaries in particular. Jacqui is also responsible for carrying out the registration of the rules for new supporters' trusts and as … Continue reading

James Mathie

James Mathie joined Supporters Direct in 2007, and is currently Head of England & Wales. He specialises in ownership and governance models for Clubs and has supported a number of Clubs across different sports and levels to convert and thrive as … Continue reading

Thomas Burnell

Tom is our Finance manager and has been with SD since May 2016.  He is responsible for all our finance and account reporting and requirements    Tel: 0207 250 8147

Mark Reid

Mark joined SD Scotland in October 2012, as Project Manager. He most recently worked at Celtic FC as a Senior Football Development Officer where he oversaw Celtic’s UK wide grassroots football programmes. He has also co-ordinated and delivered Football programmes around the … Continue reading

Nicola Hudson

Nicola Hudson is a Network Manager  at Supporters Direct, having joined in 2015.  She assists Jacqui Forster and is based in the North West of England. Nicola is passionate about sport, particularly football at a non-league level, being a lifelong … Continue reading


  Vicki Goodfellow is Network Coordinator at Supporters Direct, having joined in 2007. She is responsible for the organisation of all major events, including the flagship annual conference, regional meetings and the development of training events. She also manages the trusts membership renewal … Continue reading


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