Supporters Direct and Sandlanders launched a joint report at Soccerex Africa 2014, focusing on Club Structures and Licensing on the continent. Prepared following the signature of a memorandum of understanding between the two organisations, this is the first of a number of planned publications.
The report is based on Sandlanders’ experience of working with clubs, associations and supporters’ groups in nine African countries over the past five years. Over the course of that time, weak football club structures and an absence of effective club licensing have been identified as being at the core of many issues affecting African football. The partnership with Supporters Direct sees the two organisations join forces with the aim of promoting the value of community ownership and involvement in African football.
To aid understanding of the challenges ahead, the report provides an insight into how African football clubs are organised. Questions such as ‘who owns the club?’, ‘where does the money come from?’ and ‘where does the money go?’ are often asked but the answers – despite being crucial to understanding how African football operates – are difficult to find. The report therefore contains an overview and analysis of existing ownership structures across the continent; supported by detailed case studies focusing on four countries (Egypt, Kenya, Nigeria and South Africa). Recommendations for the future are also included.